15 Techniques for Negotiating with Car Dealerships

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12. Negotiate Up From Dealer Cost

Many new car buyers do not realize that the MSRP listed on a new automobile at the car dealership is not the true dealer cost. Depending on the dealership, they will pay a price that is significantly south of the delivery price listed on the sticker on the car on the lot. Before showing up to go new car shopping, one should do their due diligence and research what the true cost to the dealer is for the car to set your entry-level offer point for the salesperson. Once you have a good idea on what this cost is, a good starting offer is a number that is roughly three to five percent above the cost sine this still delivers a decent profit to all involved while saving you money in the long-run for the new car.